With eyes wide open El Rincon Peruano wanted to bring culture and color to the menu and print collateral. With the help of Andrew Vega, who took the beautiful photography of each plate. The practical way to execute this project was to showcase the food throughout the menu and website while keeping a traditional font to bring a familiar feeling to the customer.
Finally we came up with two video promotions to enrich the Peruvian culture and the restaurant image combining images of Perú and it’s amazing food.
We hope you enjoy it!